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	<title>SHiFT! - TURN PROSPECTS INTO CUSTOMERS by Harnessing Trigger Events</title>
	<link>http://www.shiftselling.com</link>
	<description>OUTSELL YOUR COMPETITION by Harnessing &#039;Trigger Events&#039; to get in front of highly motivated decision makers at EXACTLY the right time</description>
	<lastBuildDate>Tue, 02 Mar 2010 15:38:17 +0000</lastBuildDate>
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		<title>#2 Way To Sell More Using Social Media</title>
		<description><![CDATA[
			
				
			
		
The #2 way to sell more by using social media is to harness the power of people and relationships to get things done and the single most powerful relationship building and relationship harnessing social media resource is LinkedIn.
Now a lot of readers will say it should be #1 and for the longest time I would [...]]]></description>
		<link>http://www.shiftselling.com/2010/03/02/number-2-way-to-sell-more-using-social-media/</link>
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	<item>
		<title>Word of Mouth on Steroids</title>
		<description><![CDATA[
			
				
			
		
In my last post, The  #3 Way to Sell More by Using Social Media, I showed how you can sell more by  using a free service called AddThis to make it more convenient and therefore more likely  that viewers will share your content.
In that post I offered $3,000 worth of Trigger Event Selling™ [...]]]></description>
		<link>http://www.shiftselling.com/2010/02/23/word-of-mouth-on-steroids/</link>
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		<title>#3 Way To Sell More Using Social Media</title>
		<description><![CDATA[
			
				
			
		
I had to take a hiatus from blogging in order to finish the manuscript to my upcoming book &#8220;SHiFT! Harness The Trigger Events That TURN PROSPECTS INTO CUSTOMERS,&#8221; in time in for the publisher keep his May 15th release date.
Now that it&#8217;s finished let&#8217;s get back to the Top Seven Ways to Sell More by [...]]]></description>
		<link>http://www.shiftselling.com/2010/02/10/number-3-way-to-sell-more-by-using-social-media/</link>
			</item>
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		<title>The Next Three Weeks</title>
		<description><![CDATA[
			
				
			
		
You may have noticed that I missed posting the winner of December&#8217;s $4,500 worth of prizes, which was scheduled for the last Tuesday of December, and my first post of 2010, which was scheduled for the first Tuesday of January.
Since getting my Trigger Event Book finished on time took me off my regular schedule, I will get back [...]]]></description>
		<link>http://www.shiftselling.com/2010/01/14/the-next-three-weeks/</link>
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		<title>#4 Way To Sell More Using Social Media</title>
		<description><![CDATA[
			
				
			
		
One of the keys to selling is reaching decision makers when they are most likely to be influenced: Influenced on what is the best solution to their problem &#8211; not who is the best supplier.
Solutions are all the different ways of  solving the same problem or obtaining the same outcome (think of these as [...]]]></description>
		<link>http://www.shiftselling.com/2009/12/01/number-4-way-to-sell-more-using-social-media/</link>
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		<title>And The Cupboard Was Bare</title>
		<description><![CDATA[
			
				
			
		
In my last post The  #5 Way to Sell More by Using Social Media I gave an example how you can sell  more by using the social media application Twitter.
In that post I offered $2,000 worth of services to the person who provided either the most popular example of ,or  idea on, [...]]]></description>
		<link>http://www.shiftselling.com/2009/11/26/and-the-cupboard-was-bare/</link>
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		<title>#5 Way to Sell More Using Social Media</title>
		<description><![CDATA[
			
				
			
		
This post has two items:

The continuation of our countdown of The Top Seven Ways to Sell More by Using Social Media, with a $2,000 prize.
A link to the article that resulted in Harvey Schachter writing about Trigger Event Selling in this Monday&#8217;s Globe and Mail.

#5 Way to Sell More by Using Social Media
A wise female [...]]]></description>
		<link>http://www.shiftselling.com/2009/11/02/number-5-way-to-sell-more-using-social-media/</link>
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		<title>Upping the Ante</title>
		<description><![CDATA[
			
				
			
		
In my last post The #6 Way to Sell More by Using Social Media I showed how you can sell more by using WordPress and FeedBlitz.
In that post I offered $1,500 worth of Trigger Event Selling services to the person who provided either the most popular example of ,or idea on, how to sell more [...]]]></description>
		<link>http://www.shiftselling.com/2009/10/27/upping-the-ante/</link>
			</item>
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		<title>#6 Way to Sell More Using Social Media</title>
		<description><![CDATA[
			
				
			
		
In last month&#8217;s post on the #7 Way to Sell More by Using Social Media I talked about the importance of validating that your social marketing efforts are reaching your primary target market.
Once that has been validated, you need to reach them within a week or so of experiencing a Trigger Event and entering the [...]]]></description>
		<link>http://www.shiftselling.com/2009/10/06/number-6-way-to-sell-more-using-social-media/</link>
			</item>
	<item>
		<title>Two Ways to Sell More by Using Facebook</title>
		<description><![CDATA[
			
				
			
		
In my last post The #7 Way to Sell More by Using Social Media I showed how you can sell more by using Facebook.
In that post I offered $1,500 worth of Trigger Event Selling services to the person who provided either the most popular example of ,or idea on, how to sell more by using [...]]]></description>
		<link>http://www.shiftselling.com/2009/09/29/two-ways-to-sell-more-by-using-facebook/</link>
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