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	<title>SHiFT! - Outsell Your Competition By Leveraging Trigger Events</title>
	<link>http://www.shiftselling.com</link>
	<description>Shifting the fundamental economics of selling by leveraging 'Trigger Events'</description>
	<lastBuildDate>Sun, 07 Sep 2008 00:01:09 +0000</lastBuildDate>
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		<title>Proof There&#8217;s A Silver Bullet In Sales</title>
		<description><![CDATA[Join 1,000+ entrepreneurs, business leaders, and sales &#38; marketing professionals at 10:00AM (Pacific) on September 17th for a no-charge webinar being hosted by JigSaw. During this 30 minute webinar I will prove that there is a Silver Bullet in sales.
Webinar Details -There is a Silver Bullet in Sales
For years you’ve been told that there is [...]]]></description>
		<link>http://www.shiftselling.com/2008/09/03/proof-there-is-silver-bullet-in-sales/</link>
			</item>
	<item>
		<title>Free Tickets to The Art of Sales in Calgary</title>
		<description><![CDATA[I am giving away four tickets to The Art of Sales, where I will be introducing Jeffrey Gitomer.

If you or anyone you know will be in, or near, Calgary on Thursday September 25th, simply complete, or have them complete the registration form for a chance to win.
From the of those who enter, I will draw [...]]]></description>
		<link>http://www.shiftselling.com/2008/08/06/free-tickets-to-the-art-of-sales-in-calgary/</link>
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		<title>Shorten Sales Cycles by Capitalizing on Trigger Events</title>
		<description><![CDATA[Something new! If you subscribe to this blog via email then you could be the winner of a custom no-charge webinar, on how to outsell your competition by capitalizing Trigger Events, for 20 of your closest friends - A $1,500 value. At the end of each Trigger Event Selling post I will randomly select a [...]]]></description>
		<link>http://www.shiftselling.com/2008/07/07/shorten-sales-cycles-by-capitalizing-on-trigger-events/</link>
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		<title>no-charge company data &#8230;</title>
		<description><![CDATA[One of the Sales 2.0 services I am a real believer in is JigSaw.  &#8220;Trigger Events tell you when to talk to buyers, Jigsaw will tell you which buyers to talk to.&#8221;
With their new open data initiative you can download complete and accurate company records in seconds, at no charge. 
Below are some popular [...]]]></description>
		<link>http://www.shiftselling.com/2008/06/05/no-charge-company-data/</link>
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		<title>Close More Sales by &#8216;Seeing&#8217; Differently</title>
		<description><![CDATA[A continuation on the theme of selective perception, how Trigger Events change what we see, and how you can create a Trigger Event that will help you close more sales&#8230;
No matter what you sell or who you are selling to, buyers are always in one of three buying modes. Most salespeople are quite familiar with [...]]]></description>
		<link>http://www.shiftselling.com/2008/05/27/close-more-sales-by-seeing-differently/</link>
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		<title>Trigger Events And Selective Perception</title>
		<description><![CDATA[Have you ever noticed that as soon as you buy a new car you see it all over the road?
When women get pregnant, suddenly they start seeing other pregnant women everywhere. When couples give birth of to their first child, they stop noticing pregnant women and now start seeing babies around every corner. This is [...]]]></description>
		<link>http://www.shiftselling.com/2008/04/29/trigger-events-and-selective-perception/</link>
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		<title>How to get your foot in the door</title>
		<description><![CDATA[One of the biggest challenges in sales is to get your foot in the door and have that first meeting.
To make that challenge less daunting I have  partnered with Jill Konrath and three other thought leaders on the teleseminar series Get Your Foot In The Door, that starts this Thursday.
The Get Your Foot In [...]]]></description>
		<link>http://www.shiftselling.com/2008/03/03/how-to-get-your-foot-in-the-door/</link>
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		<title>How to Find the &#8216;Trigger Events&#8217; For What You Sell</title>
		<description><![CDATA[In previous posts - Back on Track &#8230; Finally! &#38; What&#8217;s The Big Deal About Trigger Events - I described how to increase close ratios, shorten sales cycles, and increase margins by getting to buyers when they are in the &#8216;Window of Dissatisfaction&#8217; and the three types of Trigger Event&#8217;s that put buyers into the [...]]]></description>
		<link>http://www.shiftselling.com/2008/02/19/how-to-find-the-trigger-events-for-what-you-sell/</link>
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		<title>The Science of Trigger Events</title>
		<description><![CDATA[In the search for resources that provide different perspectives on &#8216;Trigger Events&#8217; I discovered the the work of R.J. Rummel. In chapter 15 of &#8220;Understanding Conflict and War Vol. 1: The Dynamic Psychological Field&#8220;, R.J. Rummel  does a great job explaining some of the science behind &#8216;Trigger Events&#8217;.  See section 15.4 for the [...]]]></description>
		<link>http://www.shiftselling.com/2008/01/21/the-science-of-trigger-events/</link>
			</item>
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		<title>Free &#8216;trigger event&#8217; sales training</title>
		<description><![CDATA[After finally getting the SHiFT blog back up and running last week I had a number of phone calls and emails about two things:

When is your next free teleseminar on Trigger Events
Why does the email I get have links to past events.

1) The next free trigger event sales seminar &#8220;Six Ways to Outsell Your Competition&#8221; [...]]]></description>
		<link>http://www.shiftselling.com/2007/12/06/free-trigger-event-sales-training/</link>
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