Trigger Event Selling™

We have been conditioned to believe that in sales there is no such thing as a silver bullet. We can tell you there is a silver bullet in sales, it is called timing – getting in front of the right person at EXACTLY the right time.

When you have timing the sale almost happens by itself - No challenges getting to the customer, understanding their dissatisfaction, presenting a solution, or closing the sale.

Every single day decision makers experience a Trigger Event that turns them, from someone who never would of bought from you yesterday, into someone highly likely to by from you today.

When you leverage Trigger Events you get in front of these highly motivated, buyers before your competition, and you:

  • Increase close ratios
  • Shorten sales cycles
  • Sell at higher prices

Shift Selling, Inc.

As the creators of Trigger Event Selling™ we coach, advise, and train how to leverage Trigger Events to repeatedly get in front of the right people at EXACTLY the right time. 

Our promise is the delivery of unique, compelling, and highly relevant expertise that clearly demonstrates how to:

  1. Identify the Trigger Events that create demand for your products or services
  2. Discover who experiences these Trigger Events, before your competition
  3. Close more sales with those who experience Trigger Events

Let us show you how to Shift your focus and Shift your tactics, so you can leverage Trigger Events to Shift the fundamental economics of selling.

Craig Elias

 

Craig Elias is the creator of Trigger Event Selling™, and the Chief Catalyst of SHiFT Selling, Inc.

For almost 20 years, Craig used Trigger Event strategies to be a top sales performer at EVERY company that has hired him - including WorldCom where he was named the #1 salesperson within six months of joining the company.

 Craig’s Trigger Event strategies have:

  • Won him a $1,000,000 prize in a global “Billion-Dollar Idea” pitch competition
  • Earned him coverage on NBC news, in The New York Times, The National Post, The Wall Street Journal, Sales and Marketing magazine, and Business 2.0
  • Earned his last company, the distinction as one of ‘Silicon Valley’s 40 hottest’ and one of Dow Jones’ 50 most promising companies in North America.

Call us (toll free: +1.866.744.7901 | direct: +1.403.313.0412 | Skype: Craig.Elias), or use our contact form to request a FREE report on, or a no-charge introduction to, Trigger Event Selling™ and you can leverage Trigger Events to sell more, sell sooner, and sell at a higher price.


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