I am giving away four tickets to The Art of Sales, where I will be introducing Jeffrey Gitomer.
If you or anyone you know will be in, or near, Calgary on Thursday September 25th, simply complete, or have them complete the registration form for a chance to win.
From the of those who enter, I will draw one name for two tickets and two other names for an individual ticket.
At The Art of Sales you’ll hear two of the speakers I respect the most:
- Jeffrey Gitomer who understands the impact of emotion on sales
- Keith Ferrazzi understands the power of relationships
…plus see
- Frances Cole Jones talk about Presenting & Persuading
- Les Hewitt talk about Focus & Productivity
- Richard Robbins talk about Strategic Influence
Remember to complete the entry form for a chance to win.
Have an eventful week!
Craig




Wow, what a great opportunity. If anyone in my network will be around there at that time, I will send them over.
Vote:Sounds like a great event Craig – I’m an avid reader of Jeffrey’s books and his Sales Caffeine newsletter.
Have fun,
Ian
Vote:What a fantastic offer Craig. I’m a little disappointed that due to geography I won’t be able to attend. I wonder, are there any plans to record or transcribe the event at all?
Vote:This is an excellent promotion. And it sounds like there is a ton to be learned at this conference. And I agree, the speakers are great.
-Skip Anderson
Vote:What a great opportunity Craig. If I run across anyone in the area I’ll make sure to pass on the information. I too am a BIG fan of Jeffrey and read his “Sales Caffeine”. What a great opportunity. I hope you enjoy it!
-Brad
Vote:That is an great offer, Craig. I’ll pass the word.
-Skip Anderson
Vote:I have seen Keith present in the past, and he is very good. Appreciate if you can put my name into being drawn to win some tickets. I would definitely make the trip out to Calgary to see all the attendees that day.
Regards,
Vote:Afftab Pervaiz
Sorry I missed it. That would have been good to attend.
I can offer this. Here are five critical selling skills to sales success. Sales professionals should focus on mastering these skills.
1. Buyer/Seller Relationship
What are the sequential decisions that customers make that lead to a sale? How can we impact those decisions and do it in the right order? Yes, there is a buying-decision process. When sellers manage the sales process so it is in sync with the buyer’s process, they are able to differentiate themselves from their competition and walk arm-in-arm with their customer moving towards a sale. Today, only 18% are able to differentiate from competition and drive greater sales and margins.
2. Sales Call Planning
Results improve dramatically when salespeople stop winging it and learn to use a consistent, proven sales call planning process. Action Selling is such a process. For example, the most frequent mistake that salespeople make is the failure to have the right sales call objectives. Fixing this problem has an immediate effect on the performance of 99% of salespeople. Effective sales call planning provides your sales force with a road map to follow helping them to consistently gain commitment and earn more of the customer’s business.
3. Questioning Skills
Effective selling is all about asking, not telling. Learning how to Ask the Best Questions at every stage of the sales process gives your sales force the foundational skills that build stronger relationships and true loyalty with customers. Only 14% have well-developed questioning skills. Salespeople continually leave business on the table and miss opportunities to deliver quality service to your customer.
4. Presentation Skills
Great sales are not born from great standardized product pitches. A lot of money is left on the table when presentations aren’t crisply focused on solutions to previously agreed upon needs. Learn to focus company and product presentations on customer solutions and be part of the 5% that do this well.
5. Gaining Commitment
No sales call is successful unless the customer commits to take some action that will move the sales process forward. It is shocking to learn that only 38% of salespeople actually ask for commitment. Even fewer are able to handle stalls or objections. Salespeople should know how to handle every situation and be confident in asking for commitment smoothly and consistently.
Look us up for more answers to sales success.
Thanks
Vote:Much too late for these tickets, obviously … but I recently had the opportunity to hear Jeffrey Gitomer speak on “The 10.5 Commandments of Selling” and he was very impressive.
I highly recommend going to hear him if he comes to a town near you.
Vote: